Event Synopsis:
Recent economic struggles brought on by the pandemic and economic crisis have driven coupon usage up by 50+%. Increased coupon usage means increased promotional fraud for your brand and the estimated total value of coupon fraud is in the hundreds of millions annually.
Consumers — especially millennials — cringe every time they have to interact with your brand using paper coupons. Brands, Consumers, and Retailers have been asking for digital coupons for years and this solution is finally here.
